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Designing Effective Surveys with Qualtrics - Foundation

Learn the basic principles of good survey methodology and the technical skills required to create effective surveys using Qualtrics software. Successful completion of the course leads to the Online Survey Designer - Foundation digital badge and certificate.

Qualtrics is Cardiff Met's survey software that any student or member of staff can use to create and distribute online surveys. This course aims to give you the technical skills and survey methodology knowledge you need to create, distribute and analyse surveys.


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The course consists of five mandatory live training sessions, that are each 1 hour long and 3-5 hours of additional learning in the form of e-lessons and a project based assessment. Estimated learning time: 8–10 hours.

The course generally runs twice a year, in the Autumn and Spring terms.

Sign-up for one of each session below:

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Sign Up>>Designing Surveys with Qualtrics. Session 1.16/02/2023 11:0016/02/2023 12:00Online
Sign Up>>Designing Surveys with Qualtrics. Session 1.16/02/2023 11:0016/02/2023 12:00Llandaff
Sign Up>>Designing Surveys with Qualtrics. Session 223/02/2023 11:0023/02/2023 12:00Online
Sign Up>>Designing Surveys with Qualtrics. Session 223/02/2023 11:0023/02/2023 12:00Llandaff
Sign Up>>Designing Surveys with Qualtrics. Session 302/03/2023 11:0002/03/2023 12:00Online
Sign Up>>Designing Surveys with Qualtrics. Session 302/03/2023 11:0002/03/2023 12:00Llandaff
Sign Up>>Designing Surveys with Qualtrics. Session 409/03/2023 11:0009/03/2023 12:00Online
Sign Up>>Designing Surveys with Qualtrics. Session 409/03/2023 11:0009/03/2023 12:00Llandaff
Sign Up>>Designing Surveys with Qualtrics. Session 516/03/2023 11:0016/03/2023 12:00Online
Sign Up>>Designing Surveys with Qualtrics. Session 516/03/2023 11:0016/03/2023 12:00Llandaff

Where and how to attend?

Sessions listed as Online (in the Campus column, above) will be held through a Microsoft Teams meeting. A link (URL) to the meeting and joining instructions will be sent after booking on a session. In person sessions will be held in a digital skills training room, see directions to our rooms.

Some sessions will be held in person and online, so ensure you choose your preferred booking type when signing-up. We recommend you attend these in person (if you can) but full support will be provided for those joining online.

Target Audience

Cardiff Met students or staff.

Prerequisites

​There are no formal prerequisites for this course, but you should have a familiarity with using Windows or macOS and a web browser.

Cost

The course is free to Cardiff Met students and staff


Excellent course. Very clearly organised. Using the exercises to help me understand the training was very helpful.

Course Structure

The course is comprised of​ five mandatory live  training sessions, that are each 1 hour long and an additional 3-5 hours of learning in the form of e-lessons and a project based assessment.

The first session introduces Qualtrics and focuses on creating surveys and questions and setting appropriate question options. 

The second session explores the different question types available in Qualtrics. It looks at how to configure Skip Logic, which can be used to specify the path respondents take through a survey depending on their answers.

The third session suggests a survey design process you may wish to adopt when designing your surveys. The Survey Options and Look & Feel settings are explored. How to collaborate or share the survey with colleagues is also covered.

The fourth session looks at Display Logic and how to pipe text from one question to another. Distribution options , such as anonymous links, QR codes and social media are explored.

The fifth session starts by explaining how to view individual responses and how to export responses via the Data & Analysis screen. The reporting functionality - used to aggregate and visualise data - is then covered.

The final component of the course is a practical assessment. You will design a survey using Qualtrics that demonstrates good survey methodology. The survey can be a "real-life" survey that you need to create for your research or job, or it can be one that is of interest to you.

Estimated amount of learning time:

  • Teaching sessions: 5 hours
  • E-learning: 1 hour
  • Practical project assessment: 2 - 4 hours
For a total of between 8 - 10 hours.



Digital Badge Certification

The Online Survey Designer - Foundation badge

Successful completion of the full course leads to the Online Survey Designer - Foundation digital badge and certificate.

The digital badge is issued by Cardiff Metropolitan University through the Credly platform.

To complete the course and gain the digital badge, learners are required to complete the live training and pass a practical project assessment.

Earners of this badge are able to apply basic principles of good survey design to create online surveys that capture data effectively. Using Qualtrics survey software they have proven that they are able to: create a range of survey questions, utilise survey logic to adjust survey flow and customise the aesthetics of a survey. They are familiar with the survey design process and are to apply best practice principles when designing a questionnaire.

Visit the Digital Badges at Cardiff Met page to find out more about our digital credentialing programme.


Upcoming Courses

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Specific Learning Outcomes

On completion of the course learners should be able to:

  • Plan the design and structure of a survey to capture data in a coherent way.
  • Use Qualtrics to create a range of question types, including: Multiple Choice, Text Entry, Matrix Tables (Likert scales), Sliders and Rank Order.
  • Utilise survey logic to adjust survey flow and question content, as determined by earlier responses.

  • Share and collaborate on surveys with colleagues.

  • Customise the Look & Feel of a survey.

  • Adhere to good survey design practices to gather the data you require, effectively.
  • Distribute a survey through anonymous distribution and social media.

  • View and download survey response data.

  • Create simple reports to present survey data.


Next steps

We are planning to develop an intermediate level course that explores more Qualtrics features, such as Survey Flow, creating variables with embedded data, identifiable email distribution and advanced reporting. The course will also look at survey design techniques to minimise bias and improve response rates. The course isn't ready yet, but we will let all Cardiff Met students and staff know when it is ready.



 

Got a question?

See whether the Certification FAQs page answers it, or find out more about more about Digital Badges at Cardiff Met.  If you still have questions, get in touch with the IT Training team via email.